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Alvaro Conde, lead author of the Circularity Gap Report 2025, breaks down why the world’s circularity rate has dropped to just 6.9% and what that means for business, policy, and the planet. He explores why circular strategies are struggling to scale, how linear systems remain deeply entrenched, and what companies can do to unlock value through circular innovation. Hear how collaboration, data, and mindset shifts can close the gap and build a more resilient global economy.
Recorded live at ARKI135 during WCEF2025, this special episode brings together Woamy, Lumene, and Fazer to explore how circularity is reshaping packaging, beauty, and food. From regulatory shifts to breakthrough collaborations, hear how startups and industry leaders are scaling sustainable innovation.
Mikko Pihavaara, Head of Sales Partnerships & Hospitality at FC St. Pauli, joins Michael to explore how one of football’s most iconic clubs is redefining sustainability in sports. They discuss St. Pauli’s unique approach to purpose-driven partnerships, circular hospitality, and community-led innovation, from vegan bratwurst and recycled jerseys to solar-powered stadiums and social impact programs. Mikko shares why values, not visibility, are the key to meaningful collaboration in the game and beyond.
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